Black Friday 2024 is almost here, and retailers like Amazon, Walmart, and Target have already kicked off their sales. What was once a single day of shopping madness has transformed into a month-long event, with incredible discounts starting earlier than ever before. To help you navigate the holiday shopping frenzy and score the best deals, we’ve put together this guide to everything you need to know about Black Friday 2024.
With shoppers increasingly turning to online sales, the traditional one-day event now spans several weeks, giving you more opportunities to find great deals before and after Thanksgiving. Whether you’re hunting for the latest gadgets, holiday gifts, or just trying to snag some wardrobe essentials, this year’s Black Friday is shaping up to be a game-changer.
Here’s your ultimate guide to Black Friday 2024—when to shop, where to shop, and how to score the biggest discounts.
When Is Black Friday 2024?
Black Friday will take place on Friday, November 29, the day after Thanksgiving, which is Thursday, November 28.
What Is Black Friday?
Black Friday has grown into one of the biggest shopping days of the year. The term “Black Friday” originated in Philadelphia in the 1950s, where local police officers used it to describe the chaos caused by suburban shoppers flooding the city. By the 1980s, retailers rebranded it as a positive event, explaining that the day marked the shift from being “in the red” (operating at a loss) to being “in the black” (turning a profit) due to the massive surge in sales.
When Do Black Friday Sales Start?
This year, Black Friday is no longer just a one-day event. With retailers offering early promotions, discounts have already begun, creating what some are calling “Black November.” Sales now stretch over several weeks, giving shoppers ample time to hunt for bargains.
When Does Black Friday Start on Amazon?
Amazon’s Black Friday Week starts on Thursday, November 21, and runs through Friday, November 29. Expect deep discounts on popular Amazon devices like up to 55% off Fire Smart TVs, Kindles, Ring doorbells, and Beats headphones. You’ll also find savings of up to 50% off on Levi’s denim and OROLAY apparel.
When Does Black Friday Start at Walmart?
Walmart’s early Black Friday deals began on November 11, offering up to 70% off a range of products, from cookware and beauty products to toys and clothing. In-store deals will be available from Friday, November 15 through Sunday, November 17.
A second round of Black Friday sales will begin online on Monday, November 25, with in-store deals starting on Friday, November 29, at 6 a.m. local time.
Walmart is also offering 50% off Walmart+ memberships, which provide early access to deals, free shipping, and other perks.
Walmart will be closed on Thanksgiving Day, but stores will open at 6 a.m. on Black Friday.
When Does Black Friday Start at Target?
Target started its weekly Black Friday deals on Sunday, November 3, and will continue offering discounts throughout the season. Early deals included 50% off floor care items and headphones, 30% off baby gear and home decor, and buy one, get one 50% off select toys like Teenage Mutant Ninja Turtles.
This week’s deals feature 25% off Disney products, including clothing and toys, along with discounts on Apple products like AirPods, iPads, and Apple Watches, and 20% off Lego sets.
Target will be closed on Thanksgiving, but stores will open at 6 a.m. on Friday, November 29. From November 30 to December 23, Target will extend its hours to 7 a.m. to midnight.
Tips for Shopping Smart on Black Friday
- Don’t Wait Until the Last Minute: Many retailers are already offering early sales, so it’s a great idea to start shopping now to lock in some deals before the rush.
- Shop Online: Online shopping continues to grow in popularity, and many retailers are offering exclusive online discounts. Shopping from home also helps you avoid long lines and crowded stores.
- Set Alerts for Big Discounts: If you’re eyeing specific items, set alerts so you’re notified when deals go live. High-demand items like electronics or toys can sell out quickly.
- Be Ready for Flash Sales: Flash sales are a staple of Black Friday, so be prepared to act fast to grab limited-time discounts on popular products.
- Check for Price Matching: Some retailers offer price matching during Black Friday, so if you find a better deal at another store, see if your retailer will match the price.
Final Thoughts: Plan Ahead and Shop Smarter
Black Friday 2024 promises to be an exciting event with great discounts across a variety of categories. Whether you’re shopping in-store or online, early planning and being on the lookout for deals will ensure you get the best prices on everything from tech gadgets to holiday gifts.
With early deals already in full swing, now’s the time to start your shopping. By setting reminders, tracking deals, and staying organized, you can make this year’s Black Friday a huge success.
Happy shopping—and get ready for the deals of the season!
